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Special
Focus Sections:
COMPUTERS & TECHNOLOGY
Speed, service, and affordability is name of the game
in technology
BY Mary Ellen Powell
DBJ Contributing Writer
Developments
in technology allow businesses to combine affordability
and service with a new level of interoffice and interlocation
connectivity
Businesses are demanding a new level of connectivity between
their office equipment within one office location and
connectivity between various locations. These businesses
also want service that will allow all these components
to work together with little or no interruption due to
technical malfunction. Fortunately for Delta businesses,
there are many local companies that can provide these
services.
Jim Raines, president and chief technical officer of Synergetics,
a company with locations in Cleveland, Starkville, and
Ridgeland and customers statewide, explains that there
are several major trends in the use of technology in the
office. One of these is convergence, which is when the
office technological tools—phone system, copier,
computer—speak a common language.
To be able to achieve convergence, a business can use
a common infrastructure for all systems. Key Reifers of
Key Solutions in Leland says, “DSL or cable networking
is more expensive than other forms of network wiring,
but provides a great deal more speed and businesses can
share DSL lines within their network.”
Businesses are also networking using VPN’s or Virtual
Private Networks. These networks allow businesses to use
public Internet services to set up a system that meets
the businesses’ needs.
“All you need to set up a VPN is Internet connection
security software and Internet security appliances,”
states Pat Peay of Peay Computers in Clarksdale. “This
type of network allows people to access the company through
any computer such as when company members travel with
their laptops.”
Southern Duplicating, with offices in Clarksdale, Cleveland,
Jackson, and Starkville, is one business that helps businesses
obtain this convergence with office equipment other than
computers.
“Our main business is anything that runs paper—copiers,
faxes, printers, and digital copiers,” says Billy
Steen, manager of Southern Duplicating’s Clarksdale
branch. “By connecting through a high-speed network,
customers can select full copying capabilities such as
hole-punching, stapling, duplexing, and copying in sets
all from the desktop.”
Charles Peeples of Connected Office Products in Greenville
agrees that the trend toward networking is definitely
a trend in today’s offices. He also feels that new
innovations in copy machines have further enhanced any
businesses’ copying capabilities.
“The digital copiers that are being sold now are
better copiers. For makers like Toshiba, being the second
largest computer company in the world, making the transition
from analog to digital copiers was second nature while
other copier companies had to go out and buy the technology
and then integrate it,” says Peeples.
Peeples goes on to say that color copiers are also making
the office more versatile. “Color copiers are becoming
more and more popular and more reasonable in cost and
can also be networked just as any other type of copier,”
he says. “Color copiers allow for a greater level
of versatility in printing and allows printing projects
to be done in-house that would have been sent out to a
printing company in the past.”
Having all users networked onto one copier may make some
people feel uncomfortable with the fact that everyone
in the office can see what is being printed, but Steen
says that security is not a problem with the new generation
of copiers.
Steen explains, “With the newer copiers, a job can
be printed into a ‘virtual mailbox’ for security
where the job is held until the person comes to the copier
and keys in an access code and then prints the job while
they are present to receive the document.”
“Another trend for businesses is taking the geography
out of the picture,” says Raines. “Allowing
businesses to not be limited to one location to retrieve
data.”
Going along with this is multi-site connectivity where
businesses set up one big network for several locations
by using centralized servers. For multi-location businesses
the ability to connect all locations in addition to being
able to connect within the business is a great asset.
Companies may also choose to set up IP (Integrated Protocol)
Telephony which uses the computer network for the company’s
PBX/phone system.
Raines explains, “Companies can intermingle their
same network infrastructure using the Internet as their
phone connection. The physical phone cabling system plugs
into the computer network.”
When a business chooses to network its systems, it can
use either in-house staff to install the network infrastructure
or bring in professionals from outside the business. For
those who choose to do the work themselves, there are
businesses such as Office Depot that carry the necessary
supplies.
“Sixty percent of our business is technology,”
says Greenville Office Depot Manager Thomas Winterstein.
“Networking is obviously a big trend especially
as people go more and more to DSL and cable modems. To
help them network their businesses we sell routers, hubs,
network cards and cables; almost anything that a business
will need.”
Many businesses choose, however, to bring in outside technical
expertise. Peay Computers is part of a TPK, Inc., that
provides contract professional services.
“This service is especially useful for companies
who do not need or cannot afford a full-time IT professional
in house,” says Peay. “When a company takes
advantage of our contract consulting services, TPK provides
IT professionals. This monthly contract service allows
a business to have a trained IT professional at their
fingertips.”
The demand for efficient and timely service is becoming
more and more important in today’s technology-dependent
workplace.
Key Reifers explains, “Most people are looking for
speed, performance, and price, but the number one thing
is service. People really want service and we provide
that. Our aim is to provide same-day service.
“We have replacement parts on-hand so that we can
replace needed parts, but when people choose to replace
whole systems, we can provide new computer systems as
well.”
Owner of Connected, Inc., of Clarksdale, David Fowler
says that his business also provides system consultation
services.
“We work hand-in-hand with businesses on a contractual
bases to help them devise a networking plan and integrate
DSL and cable into their businesses,” he says.
One of the best aspects of networking is the savings that
comes about through using the same infrastructure for
many types of office equipment.
“Businesses are able to reduce their total cost
of ownership as they experience many economics of consolidation,”
says Raines.
Governmental agencies also seek to save money by choosing
to work with businesses that have competitive prices.
Connected, Inc., is one such business that is listed on
the state Information Technology Services (ITS) Express
Price List (EPL).
Even the using of networked copiers allows companies to
save money.
Charles Peeples says, “We can come into your business
and tell you how much you are spending on printing through
your small printers and then compare it with what you
would save by networking your copier and often prove that
the copier would pay for itself.”
Billy Steen agrees and point out that that not only is
the cost per page much less but the cost of operation
is less as well and provides a considerable drop in price
from using desktop laser printers.
Another area where money can be saved through networking
is in the cost of sending and receiving faxes.
“People also like to put their fax options on their
copiers because it provides speed and the same economical
price per copy as the copier,” says Peeples.
As businesses continue to make the transition into being
totally technologically based, one of the last areas to
change is the area of document storage. Recent developments
in technology give new options in this area that are both
economical and fast.
Bill McCaslin, director of technological services and
training for Document Imaging Solutions in Cleveland,
states, “There are new tools available that enable
information to be scanned into a computer at up to 100
pages per minute. These same tools can do searches on
this information that run at a speed of 100,000 pages
per 4 seconds. When the specific data is found in the
document, that data appears on the computer screen and
then can be email as an attachment, stored, or printed.”
Especially for document intensive organizations such as
law offices, accounting firms, and state and federal offices,
the paper glut can be overwhelming. And, as McCaslin points
out, if a business has one paper copy of a file then there
are security issues to consider.
With the new system, the CD’s containing the documents
can be copied, backed up, and stored at off-site locations
to insure security and protection of the documents. Also,
when document storage space is exhausted, the cost to
build new space is approximately $100 per square foot,
thus requiring almost $1200 just to build room for two
filing cabinets. The cost of one of the workstations and
tools to complete this process, however, is approximately
$750.
Companies continue to strive toward obtaining technological
solution that are both inter-connected and economical
and in the Delta there are many businesses to help them.
DBJ
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