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Indianola / Sunflower County


To sounds of the blues, town comes together

BY Mark Bird
DBJ Contributing Writer

They’re singing the blues in Indianola, and probably will for years to come. However, this is not the dire situation it sounds like—in fact, it’s very much a positive development. Business and civic leaders have come together to capitalize on Sunflower County’s rich blues music heritage. The focal point of these efforts, and the centerpiece of what promises to be a bright future as a tourist destination, is the B. B. King Museum. The legendary musician and Indianola native son is actively involved in plans for this showcase of his career and the history of Delta Blues. When the museum opens (those involved in the project are aiming for a 2005 opening), it is likely to generate an almost unfathomable economic boom.

With an economy still heavily dependent on agriculture, Indianola—like many Delta communities—has struggled with a sluggish climate in recent years. Added to this is the lingering effect of the closing of the Modern Line manufacturing plant two years ago, and the resulting loss of hundreds of jobs. Indianola is ready for an economic boost, and blues tourism looms as the road to success. While looking ahead to the boom times the museum promises, city officials and business owners also speak of other positive signs.

“We’ve felt the effects of recession, and we’ve seen some businesses close,” says Mayor Arthur Marble, “but our main goal right now is to keep our heads up and be thankful for what we do have.”

Marble says he considers the Indianola community a team, comprised of educators, business people, other members of the community, and government officials. “We keep our eyes open to each other’s needs,” he comments. “Everybody cares about everybody, and that spirit is one of the key elements it takes to survive tough times.

“We’re very focused now on developing blues tourism, and we’re fortunate to have the King of Blues himself, B.B King, as an Indianola native. There’s also discussion of becoming a part of the Main Street Program,” Marble adds. “This could certainly help our existing businesses.”

At the Sunflower County Economic Development District, new director Blake Wallace has been busy strengthening the organization both internally and externally. “One of the first things I did was implement an industry visitation program,” he explains. “We’ve now visited just about every manufacturer in the area, and will be visiting with all the municipal officials as well.

“Internally, we’re working on strategic planning and some technical upgrades to the office, such as improving our database,” he says.

Wallace reports that his office is working actively with several industrial prospects, as well as with existing businesses considering expansion projects. He comments that his own background in both the public and private sector has helped him in his position. In addition to thirteen years’ experience in economic development, Wallace was for several years a business owner himself.

Fall is a busy time for the Indianola Chamber of Commerce, reports director Beth Lyon. Back-to-school luncheons for area teachers provide an opportunity to meet with local merchants. The Chamber is also working with those merchants to coordinate their fall promotions, and the annual Community Fund Drive is another big project.

“Even with the generally sluggish economy in the Delta, Indianola is doing well,” she continues. “The B. B. King Museum, when it opens in a couple of years, will vastly increase our tourism opportunities. Indianola is home to many very successful businesses, like the Crown Restaurant and the Indianola Pecan House, which are known far beyond the Delta.”

“It’s been a healthy year for us so far,” says Randy Randall with Planters Bank. “Deposits and loans are even stronger than we expected. Planters Bank is an integral part of the Delta, with operations in nine communities. I believe people are looking for banks with deep roots in the Delta.”

Randall says he is especially pleased with the bank’s branch operations in Greenwood, Cleveland, and Leland. “They’re doing exceptionally well, thanks to really strong personnel who are executing our philosophy of customer service with a personal touch.

“Overall, Indianola is doing fairly well,” he continues. “The ag situation looks healthier, thanks to some meaningful government assistance. And we’re all grateful to companies like Dollar General and Super Value, who continue to demonstrate a strong commitment to the community.”

“It looks like a really good year for agriculture,” agrees Joe Ricotta with Community Bank. “The preliminary yields are very promising, and people are optimistic about the prospects for 2004. And the infusion of money back into our economy from the ag sector is a big positive.
“We still have some challenges in bringing in new industry, especially to fill the now-vacant Modern Line plant, but our new economic development director is doing a good job.”

Delta Pride Catfish remains Sunflower County’s largest employer, and president Steve Osso says business is stable. “This year’s Lenten season was very robust, and catfish’s image as an appealing and healthy product is continuing to grow. After a long time of having to focus on the overseas competition situation, the Catfish Institute is once again able to devote its resources to promoting the premium American product.”

He adds that Delta Pride continues to make operational area improvements, and additional renovation plans are under consideration.

Indianola Insurance Agency is celebrating its 100th anniversary this year. Still in its original location (though the building has been expanded over the years), the independent agency represents a number of companies. They cater to all types of business, commercial, personal, and agricultural clients. Doug Russell characterizes the insurance market in the state as tight, attributed in part to the number of insurers who no longer do business in Mississippi. “The state lost many farm insurers,” he comments. “Farmers can still find policies, but they and we have to look harder.

“We’ve also seen some rate increases in home and auto insurance. Just like other things, people are shopping around more now for insurance, and many are taking higher deductibles to keep costs down.”

“The Indianola economy is doing okay,” says Tom Gresham of Gresham Petroleum/Double Quick, the Delta’s largest operator of convenience stores and gas stations. “Our economy is still strongly related to agriculture, and it looks to be a good farm year.”

Gresham makes extensive use of Indianola’s Charlie Capps Technology Center for workforce training, and says that the Center is a valuable resource. “Companies throughout the Delta should make use of this excellent facility—in today’s world, there’s no such thing as too much training for employees. The Capps Center is really tuned in to the needs of the Delta.”

Prominent Delta auto dealer Tom Wadler has recently purchased the All American Autoplex, an established outlet for several GM makes. In an interview with the Greenville Delta Democrat-Times, Wadler outlined some of his plans for the dealership. “I’ve got tremendous plans for expansion. I hope to establish 40 to 50 jobs and continue to bring good service to the Delta,” he told the Times.

Tom Gresham comments, “Tom Wadler has brought a new dynamic to the car business in the Delta. He’ll really build the dealership up, and we’ll see more people purchasing locally.”

Victor Byas of Byas Funeral Home reports the formation of a new insurance operation, Byas Funeral Group. Byas is the chairman, and Henry Shelton is president of the concern, which represents eleven companies and offers pre-need funeral coverage, funeral service coverage, and whole life insurance.

“We’re also forming another corporation, Byas Transport, LLC,” says Byas. “We have a contract with Brisk Transportation to deliver groceries to Super Value stores.” He adds that Byas Funeral Home has acquired the Delta Heights Memorial Gardens cemetery in Cleveland.

Indianola Pecan House is known around the country for its specialty food products, marketed through retail outlets as well as telephone, online, and mail orders. Tim Timbs comments, “There’s a lot going on to capitalize on the history and culture of the area, and there’s a realization of the history and value of our downtown and its older buildings. The B. B. King Museum project has done a lot to bring the community together—everyone wants to make it a success.”

A recently completed new catalog kicks off the Indianola Pecan House’ busy fall season, and Timbs reports several new flavors—including honey crisp pecans, and “sweet heat” and sugar-free cinnamon varieties. The latest in the series of popular collector’s lids, featuring specially commissioned artwork, is now available.

The Crown Restaurant remains a popular destination for locals and area visitors alike. “People from the Northeast really like Southern foods,” states Evelyn Roughton, “and as we continue to get more and more tourists in the Indianola area, we concentrate of giving people the full experience of real Southern hospitality.”

Roughton’s line of gourmet food products, Taste of Gourmet, continues to grow in popularity around the country, she reports. The specialty items are sold through tastings, and the company has added consultants in Michigan, Minnesota, Illinois, and Indiana. “We’ve also got people now in New York, New Jersey, and Pennsylvania,” Roughton comments. “This is a new area for us, and it’s doing very well.”

Among new Taste of Gourmet items are salsa mix with fresh cilantro, a best seller since its introduction in January, and peach pecan pepper preserves.

The popular Gin Mill Mall, known for its art and antiques, is undergoing a major transformation, reports Tom Bingham. “With an eye to the coming of the B. B. King museum, which will be located nearby, we’ve just incorporated Gin Mill Galleries, Inc.,” he explains. “We’re planning a major renovation which will make us the largest privately-owned art gallery in the state.”

The current gallery space will be more than doubled, Bingham says, and banquet space will be added to the downstairs area to host artists’ reception, receptions, and other social events. The focus of the gallery will be on Mississippi artists.

“With all the talent in the state, there’s no need to look elsewhere,” he comments. “And with all the people who’ll be coming to Indianola for the new museum, we’ll be able to expose Mississippi arts to the world.”

Certainly, nothing has galvanized the citizens of Indianola more than the planned B.B. King Museum. In preparation for its completion, businesses are planning changes, groups are being formed to meet the challenges of a tourism boom, and a consortium of top-flight people and firms has been assembled.

Bill McPherson, Gresham Petroleum/Double Quick executive and a top official of the B.B. King Museum Foundation, says the goal is to create a world-class facility equal to the blues legend’s status in the music world. As he explains, the beginnings of the project came when King started looking into building a retirement residence in his old hometown.

“We approached him about the possibility of a museum,” says McPherson, “and have been very honored to have B.B. share our excitement about the project. With our interim executive director, Allen Hammons, and others, we’ve got a first-rate team in place. And it’s important to point out that this project is being spearheaded by a very diverse group of business and civic leaders, all coming together to make this a top attraction.”

Fellow foundation member and attorney Carver Randle speaks of the high caliber of project participants. “Our architect, Stephen Perkins, played a leading role in the master plan for the Disney theme park in Tokyo,” he reports. “Our design firm has worked on facilities such as the Rock and Roll Hall of Fame in Cleveland.” The film production firm associated with the project has done extensive work for the Smithsonian Institution, he adds.

“It will be exciting to see how this and others blues museums in the Delta complement one another,” McPherson comments. “We hope to lay the groundwork to make many more exciting things happen along the Mississippi Blues Trail. Although it’s an ambitious plan, we hope to have the museum open in 2005 to coincide with B.B.’s 80th birthday.”

“A museum of this magnitude in the heart of town will create a tremendous spin-off,” says Tim Timbs. “It will take several years for it to completely develop, but with the busloads of people that will be coming in, support businesses from retail to restaurants will see enormous benefits. And even during the construction phase, before the museum even opens, there’ll be economic benefits, because the people here to work on the construction will be spending money in the community.”

Comments Joe Ricotta, “Our local residents take often take B. B. King for granted, but people don’t realize how big his name is outside the Mississippi area. You can’t even imagine how big an impact the museum will have.”

With a spirit of teamwork and cooperation, and with the blues in the air, Indianola is poised to experience one of the most exciting periods in its history. Blake Wallace sums up the feeling shared by those working so diligently to ensure that future: “There are a lot of good people in Sunflower County. We just need to stay positive, and goal by goal, we’ll achieve what we all want.” DBJ


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Delta Business Journal
P.O. Box 117 • 125 South Court Street • Cleveland, MS 38732
Tel: (662) 843-2700• Fax: (662) 843-0505
© 2004, Coopwood Publishing Group, Inc.

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